Friday, July 20, 2012

Checking in with Joe Muto, the Fox Mole


Joe Muto, the former Fox News employee turned Fox News Mole, is writing his memoir.

“Writing a memoir is less of a pleasant experience than I had thought it would be. Mentally reliving my early twenties in great detail is not that fun,” said Mr. Muto. “I never expected to be writing a memoir at age 30.”

Mr. Muto became a short-lived media celebrity last spring. He was fired from his job as an associate producer for The O’Reilly Factor in April, less than 48-hours after he began leaking unaired footage and workplace anecdotes to Gawker.

By May, Mr. Muto had scored a book deal in the “low six-figures,” been snapped by paparazzi outside his Williamsburg apartment, and been served papers and had his Apple products confiscated by the district attorney.

Although Mr. Muto hasn’t heard from the D.A. or his own lawyer in a few months (a good sign, he notes) he would still like to get his iPad, phone and old laptop back. Or at least he is looking forward to replacing them once his first advance check comes.

Mr. Muto sold the proposal to Dutton last May, although he just signed the paperwork a few weeks ago. The first draft of what Mr. Muto says his agent, Anthony Mattero of Vigliano Associates, describes as “The Devil Wears Men’s Warehouse” is due in October. The book is slated to come out next sometime next spring.

Except for a writing a review of Aaron Sorkin’s The Newsroom for Slate, Mr. Muto has kept a low profile this summer.

“The Fox Mole story is a million years old now. It lasted for four days in April,” said Mr. Muto. “Hopefully there will be more interest when the book comes out.”

The actual book will be different than the material he published on Gawker. For one, Bill O’Reilly, Mr. Muto’s one-time boss, will be more prominent than he was in the Gawker posts.

“There is some personal stuff in the book, but it’s not a James Frey, woe-is-me kind of thing,” he said. “It’s a workplace memoir, an insider’s view of working at Fox News.”

Mr. Muto originally reached out to Gawker, partially because he was interested in a job. He had the unaired footage and pictures as a selling point, but after talking to Gawker editors, he ended up going in the mole direction.

Writing about his twenties from the vantage point of thirty may be intense, but Mr. Muto says he is mostly enjoying the actual writing process. Still, he has some regrets. Namely, becoming the "Fox Mole."

“If I could do it over, I don’t think I would have done it. The fox mole stuff got away from me,” he said. “I originally meant it to be a funny prank on the way out of Fox. Maybe I was naïve but I thought I could control the process.”


Nora and Nathan (and Amanda and Tad)

Everyone has a Nora Ephron story to share, or at least everyone who writes for The New Yorker.

Nathan Englander just published his on Page-Turner, The New Yorker's books blog. In the short essay, Mr. Englander reminisces about writing a play with Ms. Ephron, lessons she taught him on form and structure, lunch at Barney Greengrass (of course!) and a particular almond cake recipe.

"Nora once had me and my wife over for a birthday dinner where she served an almond cake. The best I’ve ever had. I asked for the recipe (not because I’m much of a baker, but because seeing Nora bake made me think baking was the greatest thing around). The point is, Nora gave me the recipe."



But it seems it wasn't Ms. Ephron's recipe to give. It was actually Tad Friend's mom's, who gave it to her daughter-in-law Amanda Hesser, who gave it to Nora Ephron, who gave it to Nathan Englander. 


Not that anyone seems to mind, as long at the record is set straight. 


Because the cake isn't really just a cake, you see. It's the advice that Ms. Ephron gave - if it doesn't come out well, cover it with strawberry and powdered sugar. Just like life.

Good advice, sure. But it left us craving Mrs. Friend's desserts and a rom-com. 

How should media coverage be?

Wouldn't it be great if all news outlets showed restraint and decorum and lots of other old fashioned virtues when covering big, terrible tragedies? What's that you say? News coverage has changed? It's all Reddit and Twitter, not Cronkite and dignity? Too bad there isn't some kind of list of etiquette.


Oh look! Leave it to the ethical folks at Poynter to come up with a list of seven tips for covering last night's shooting. Think of it as an abridged Strunk and White for the aftermath of horrible events. Simple.


Or listen to the police chief in Aurora, Colorado. Apparently, not all social media is legit when it comes to sources. 


"A caution about social media. Please, as responsible journalists, be very careful. We are analyzing all social media that is out there about this event, and I can tell you that we are already finding that there are already a   lot of pranks. There is even someone who called a national media station and represented [himself] to be me."


Still have questions about whether you should cover a piece of tragic breaking news? Check out this handy, hand-drawn infographic from The Awl.

The (after) Nooner

How news spreads fast: Twitter. The news of the shooting that killed 12 and injured many more at a late night showing of "The Dark Knight Rises," and the aftermath, in tweets. 
And on Reddit, the comprehensive tick-tock timeline of the tragedy includes news coverage, victim accounts and twitter feeds. 


The French premiere of "Dark Knight," scheduled for tonight, is cancelled, as are media interviews with the film's stars. 


GalleyCat, MediaBistro's book publishing blog, is organizing a donation drive to the Red Cross in Aurora, Colorado.


Nikki Finke, as part of her ongoing campaign to win hearts and minds, sent her thoughts and prayers to the victims. On wait, not at all. Just the opposite. She worries that it might affect "The Dark Knight Rises"'s opening box office numbers. 


In other, less tragic news: 


DirecTV and Viacom reached an agreement this morning, ending the a nine-day-long blackout of certain channels. DirecTV customer can once again flip between Nickelodeon, MTV, Comedy Central, and other cable channels.


It's a big week for Bloomberg Business Week. Newsweek senior writer (and former Observer staffer) Nick Summers was hired as a finance correspondent, Huffington Post senior editor Jeff Muskus is going over to Businessweek as an associate news editor, and NYT' personal technology editor (and recently named columnist) Sam Grobart will be a senior tech correspondent for Businessweek.


The New Republic is finally getting some traffic with Walter Kirn's cover story “Confessions of an Ex-Mormon." The first person account of being a Mormon, which was originally written for Kirn's old employer GQ, is generating traffic for TNR through timeliness, Longreads apps and twitter recommendations (and showing up in our Facebook feed), and annoying GQ, who had planned to publish the piece in the August issue. 


Mike Daisey, the "This American Life" fabulist, is still performing his show about Steve Jobs, despite the National Public Radio retraction and public national shaming. The Atlantic Wire's Rebeca Greenfield saw it, and writes that "Daisey embellished, which in journalism means lied."  Turns out, once a monologist no longer claims his monologue is journalism, "embellishing" (ahem, lying) is fine. 


Is giving an employee a Leonard Cohen book sexual harassment? Maybe. A partner at the Silicon Valley VC firm Kleiner Perkins Caufield & Byers is claiming that the gift of Mr. Cohen's Book of Longing "was equivalent to making a crude proposal or touching in an inappropriate place." The Canadian singer/songwriter/ladies man does have some questionably cringeworthy lyrics when bandied about the office. We just hope that the judge has a raspy, old man voice if he ends up reading it out loud in court. The lawyer representing Kleiner Perkins will be in court today to argue for arbitration


Startup "social ebook retailer" Zola Books hired two veterans of traditional book publishing. Seale Ballenger, VP and group publicity director at HarperCollins, will handle marketing and publicity and Mary Ann Naples, formerly VP of business development at OpenSky, will be in charge of business development when the startup launches in the fall. 


Writers House agent Kenneth Wright is going back to the publishing side - this time as a V-P and Publisher at Viking Children's Books. Before he was a literary agent, Mr. Wright worked at HarperCollins and Scholastic. 

What to do on a rainy Summer Friday

There is nothing like half a Friday off of work to do all the things that you never get to do because work usually gets in the way.

Like going to the Rockaways to see what everyone is talking about (and by everyone, we mostly mean last year's New York Times style section), or get day drunk, or catch up on manuscript reading. But there aren't that many Summer Fridays left, especially now, as August approaches and the excitement of early summer and plentiful half days starts to wear down. And there is a whole weekend to catch up on work. 

Today is rainy and chilly, so that rules out all the outdoor activities that sound fun but are kind of a drag (Rockaway Beach, looking at you). So no guilt there. But also, a rainy Summer Friday seems less festive. Here are some ways to make the most of the afternoon:

5. Christian Marclay's "The Clock" at Lincoln Center's Atrium. The film collage of real-time scenes of clocks is oddly addicting and entertaining. It also goes for the full 24 hours over the weekend, starting on Friday. Which means that you could spend the next 24 hours watching time go by. Or at least the afternoon. Follow the line on Twitter so you don't waste a whole half day waiting in line.

4. Movies. There are a lot of movies out right now. Or at least some that you probably want to see. Why not spend the afternoon watching something and eating candy?

3. Museums. Theoretically, museums should be empty during the day. But actually, tourists have lots of time of their hands to go to the Met on a Friday at 3. Still, walking through a museum behind a hoard of foreign tourists makes you feel like you are a tourist yourself (or at least, that's what it does to us). It's kind of great, like traveling to a foreign city but without the hassle of actual travel.

4. Day drink! Because, why not? You know all those bars that have really good happy hours? The ones with early afternoon specials that start in the afternoon? You know how you always wonder who starts drinking that early. Good news! Today, it's you.

5. The whole reason that Summer Fridays were invented was to beat the traffic to the Hamptons. So, get out of here. It may be rainy today, but the Jitney is much more relaxing when you aren't stuck in traffic on the L.I.E.